demo
Concept and Realization by Tangible Display
Discrete interaction
Tangible Display brought to Microsoft a novel interactive window concept for the launch of the XBox One in Paris, France. We proposed a Led Display Stand that holds the Xbox gamestation and glows when visitors are in a near field, thus inviting them to come closer. The Xbox is also visible from the street . When people pass by the window, the Microsoft logos follows their path and reacts to their hand moves.
We played with near and distant interaction, transparency and light. We gave focus to both the product and the magic power it contains.
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